The Business Canon
What if you could master the most powerful business ideas of the last two millennia? Welcome to The Business Canon, the definitive 1,000-episode audio masterclass designed to build your foundation of timeless wisdom.
Each week, our AI hosts conduct a Deep Dive: a lively, in-depth conversation unpacking the core ideas from our curated library of over 100 seminal business books. We don't just skim the surface; we dedicate multi-part series to the most foundational texts, connecting timeless principles of strategy, leadership, and innovation to the complex challenges of today's world.
Whether you're an entrepreneur building the next big thing, a seasoned executive navigating complexity, or a curious student of commerce, this is your audio library of essential knowledge.
Subscribe to The Business Canon and join us on an epic intellectual journey, one deep dive at a time.
Episodes

Friday Oct 17, 2025
Friday Oct 17, 2025
This episode is a deep dive into the surprising science of what truly motivates us, as presented by Daniel H. Pink in his book, Drive. Our hosts unpack Pink's powerful argument that the old "carrot and stick" model of motivation is broken for 21st-century work. The conversation explores the three true, intrinsic motivators that lead to higher performance and satisfaction: Autonomy (the desire to direct our own lives), Mastery (the urge to get better at something that matters), and Purpose (the yearning to do what we do in the service of something larger than ourselves).








